Initiatives of theHamburg Kreativ Gesellschaft
Are you facing urgent challenges with your company and need a fresh view from outside? We design innovation processes for companies of all sizes and from all sectors. You get ideas that have never been thought of before and benefit from our network of Hamburg's top creative minds.
The Cross Innovation Hub is co-financed with funds from the European Regional Development Fund (ERDF).
The Cross Innovation Hub is co-financed with funds from the European Regional Development Fund (ERDF).
Whether you are an SME or a global player, current challenges and trends demand entrepreneurial transformation. Issues such as AI, sustainability and the shortage of skilled labour are not a flash in the pan - companies need to act now in order not to lose touch.
New ideas and innovative solutions have never been as important as they are today. However, these are rarely developed behind closed company doors. What is needed is cross-industry collaboration that breaks down entrenched internal processes and allows creative impulses from outside. So get out of the industry bubble and into the cross-innovation process with Hamburg's creative scene.
We bring companies and creative minds together. In processes designed by us, they develop innovative solutions for your company - from brainstorming to market maturity. The range of results is broad: from product innovations to new processes and services to business model innovations.
In over seven years of experience with cross innovation, we have developed programmes with various objectives. In addition to standardised offers, we also provide customised solutions.
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"Working with the creatives was more than just an impetus to develop new ideas. Rather, it was the conception of the future of our company."
"This programme has set a benchmark and proved that interdisciplinary collaboration really makes sense."
„Das Cross Innovation Lab war ein einzigartiger Experimentierraum, in dem wir erfahren, testen und lernen konnten, mit externen Partnern zusammenzuarbeiten und kreativen Input bestmöglich für uns zu nutzen.“
"A week out of the job, broadening horizons together with a motley crew and taking this back to the job to ignite others: That's what the pop-up office has been for me! And it still has an effect a year later. It also motivated me to change jobs internally to change management."
"It was very exciting to break out of our familiar, rigid development structures and take a different approach to brainstorming. The additional impetus from outside contributed enormously to the fact that the solution ideas turned out to be much more creative."
"In a three-day process, we had our business model challenged by creative practitioners to develop new ideas and opportunities. The format was excellent and very well thought out. Probably the best workshop conceptually that I have attended."
"I didn't expect that so much understanding of problems and processes could emerge on the consultant side in such a short time, and that this would result in such concretely elaborated ideas, which are met with very great appreciation on our part."
Für Unternehmen bietet die Nutzung von Künstlicher Intelligenz (KI) ungeahnte Potenziale, die eigene Innovationskraft zu stärken und wettbewerbsfähig zu bleiben.
Seit 2021 teilt sich Louisa Steinwärder mit Raffaela Seitz die Leitung des Cross Innovation Hub. Zuvor war sie für die Konzeption und Organisation branchenübergreifender Angebote im Bereich des Cross Innovation Hub zuständig.
Sie studierte Kulturwissenschaften und Germanistik an der Universität Bremen und der Universidad de Valencia. Im Rahmen ihres Masterstudiums der Deutschsprachigen Literaturen an der Universität Hamburg verbrachte sie zwei Monate als DAAD-Stipendiatin an der Istanbul Üniversitesi. Neben der Organisation von Kulturveranstaltungen/Projekten war Louisa Steinwärder im Kommunikationsbereich von Theaterhäusern und Festivals tätig, zuletzt am Hamburger Thalia Theater und bei dem Festival „Theater der Welt“.
Der Cross Innovation Hub wird vom Europäischen Fonds für regionale Entwicklung (EFRE) gefördert.
Seit 2021 teilt sich Raffaela Seitz mit Louisa Steinwärder die Leitung des Cross Innovation Hub. Zuvor widmete sie sich der Konzeption und Organisation branchenübergreifender Angebote im Bereich des Cross Innovation Hub.
Als studierte Kulturwissenschaftlerin (Leuphana Universität Lüneburg) und Kunsthistorikerin (University College London) mit ökonomischem Studienhintergrund (Universität Mannheim, Leuphana Universität Lüneburg, London School of Economics and Political Science) bewegt sich Raffaela Seitz an der Schnittstelle von Kunst, Kultur, Wissenschaft und Wirtschaft. Bevor Raffaela Seitz das Team der Kreativ Gesellschaft verstärkte, war sie im Bereich strategische Innovationsberatung und Trendforschung tätig.
Der Cross Innovation Hub wird vom Europäischen Fonds für regionale Entwicklung (EFRE) gefördert.
