Initiatives of theHamburg Kreativ Gesellschaft
Current challenges and trends require entrepreneurial transformations. In the Cross Innovation Lab, new processes, services or product innovations for your company are initiated at an early stage.
The Cross Innovation Hub is co-financed with funds from the European Regional Development Fund (ERDF).
The Cross Innovation Hub is co-financed with funds from the European Regional Development Fund (ERDF).
In today's world, trends and customer needs change almost daily. New and complex solutions are required for companies to remain competitive in the global market and meet sustainability standards. In this environment, traditional, closed innovation strategies are reaching their limits. What happens when you open up the innovation process within the company to external players and industries? That's exactly what we do in the Cross Innovation Lab. We bring companies together with the best creative minds from Hamburg and guide them through a joint innovation process.
In the Cross Innovation Lab, innovation needs are addressed in the early phase. In modules that build on each other, companies work together with creatives to develop customised solutions for their challenges over a total of nine format days. In the final phase, concepts or prototypes are created that are ready for practical testing and can be transferred to realisation in an advanced module. There is also the opportunity to involve potential or existing customers as well as other companies participating in the lab in the innovation process. This creates a valuable network beyond the actual work phase.
Companies and public institutions of all sectors and sizes
On request
Subscribe to our newsletter and receive compact information about calls for proposals, programmes and events once a month.
Hannah Kemper is head of the German Creative Economy Summit. She was previously part of the Cross Innovation Hub and the Consultancy & Training team, where she worked as project manager for the Creative Business Academy. She then worked as a programme manager in the conception & implementation department of the Cross Innovation Hub of the Hamburg Kreativ Gesellschaft.
She studied Cultural Anthropology and Art History (M.A.) at the Christian-Albrechts-Universität zu Kiel.
Nicole Wittek is responsible for cooperation and partner management at the Cross Innovation Hub. Nicole studied Cultural Studies, Media Studies and Business Administration in her Bachelor's degree and specialised in Cultural Studies in her Master's degree at the University of Regensburg. In Regensburg, she helped build up the area of cultural and creative industries promotion and was largely responsible for the development and management of the inner-city creative centre. During her studies and beyond, she organised numerous projects at the interface of culture, creative industries and urban development on a voluntary basis.
Most recently, she worked in an interdisciplinary Hamburg office for urban development. There she conceived co-creative formats in the field of placemaking and implemented them in projects on inner-city development and mobility. Nicole is a founding member and board member of the Hamburg association obenstadt e.V., which campaigns for more multifunctional roof uses in Hamburg and was co-initiator of the first Hamburg Roof Days.
