Cross Innovation in practice: An engineer and a designer give insights into the GEA case from the Cross Innovation Lab
In our Cross Innovation Insights #4, we provide insights into the practice of our work - this time in the Cross Innovation Lab format.
Innovation cycles are shortening, markets are becoming more complex - the framework conditions in the processing industry are constantly changing. New solutions are needed to ensure that companies remain competitive in the global marketplace. In one of our past Cross Innovation Labs, the GEA Group, one of the world's largest system providers for the food, beverage and pharmaceutical industries, faced up to these challenges. Specifically, the question was how the functions of a digital valve twin can be used to advance GEA's products, processes and organisational development in the digital transformation.
Konstantin Buchmann, Development Engineer at GEA, and Jan Dietrich, Industrial Designer and member of the Cross Innovation Hub's pool of creatives, developed the project in the Cross Innovation Lab 2019. In our Cross Innovation Insights, they provide exciting insights into the case at the time and how the Cross Innovation Lab worked then and now.
In September the Cross Innovation Lab 2024. Learn more in thethe one-hour More about the potential of the format and the concrete benefits for your Company. We will be happy to answer your questions.
About the format
At Cross Innovation Insights, we regularly present results and content from our formats. With short sessions from entrepreneurs who have already worked with us, we show how we effectively set innovation processes in motion with customised formats.
Ansprechperson
- Nicole Wittek
- Partner Manager Cross Innovation Hub
- 040 2372435-85
- Nicole.Wittek@kreativgesellschaft.org Kurzbiografie
Nicole Wittek is responsible for cooperation and partner management at the Cross Innovation Hub. Nicole studied Cultural Studies, Media Studies and Business Administration in her Bachelor's degree and specialised in Cultural Studies in her Master's degree at the University of Regensburg. In Regensburg, she helped build up the area of cultural and creative industries promotion and was largely responsible for the development and management of the inner-city creative centre. During her studies and beyond, she organised numerous projects at the interface of culture, creative industries and urban development on a voluntary basis.
Most recently, she worked in an interdisciplinary Hamburg office for urban development. There she conceived co-creative formats in the field of placemaking and implemented them in projects on inner-city development and mobility. Nicole is a founding member and board member of the Hamburg association obenstadt e.V., which campaigns for more multifunctional roof uses in Hamburg and was co-initiator of the first Hamburg Roof Days.
