Initiatives of the Hamburg Kreativ Gesellschaft
The creative industries are not only large, they are the second largest economic sector in Germany. In view of its enormous importance, it urgently needs a uniform political positioning, says Hamburg's Senator for Culture Dr Carsten Brosda and others.
Why should the creative industries organise themselves across sectors? We asked Hamburg's Senator for Culture Dr Carsten Brosda, Maren Raabe from the German Games Industry Association (Verband der deutschen Games-Branche e.V.) and Heiko Wiese from the leading organisation of the film industry (SPIO), both spokespersons for the Coalition of the Cultural and Creative Industries (k3d), on the fringes of the German Creative Economy Summit 2024. The most important statements can be found here, the full-length video below.
Maren Raabe emphasises that the creative industries are often not perceived as a uniform sector due to their diversity. Nevertheless, as the second largest economic sector in Germany, it is so important that it requires appropriate political positioning.
Heiko Wiese describes how the links between the various sub-sectors of the creative industries are becoming ever closer, which emphasises the need for cross-industry cooperation.
Dr Carsten Brosda emphasises that all sub-sectors of the creative industries have in common that they create products that satisfy social needs and create meaning. He also emphasises the special innovation strategies of the creative industries, which are also important for other sectors such as industry and logistics and should therefore be brought more to the attention of the economy as a whole.
